Using strategic acquisitions to provide accessible, affordable healthcare for more UK residents
Outcomes
Market intelligence to deploy £100m for inorganic growth, advancing better healthcare for 10m UK customers
- Developed a replicable framework for assessing healthcare segments and potential targets, providing a structured approach for future acquisitions
- Identified and prioritised 3 key healthcare segments from an initial pool of 260 to support the client’s inorganic growth strategy
- Shortlisted 6 cash plans and PMI providers and Top 15 target healthcare organisations, estimated their enterprise values using reliable sources, and initiated engagement for potential acquisitions or investments
Our Client
Our client is a leading UK cash plan provider that offers a range of support for everyday wellbeing. They have a strong emphasis on prevention and affordability and use a mix of technology and human-centred care to improve outcomes
Curzon Approach
- Conducted analysis of cash plan competitors and small PMI suppliers to evaluate attractiveness for potential M&A
- Set up a clear assessment framework with defined criteria and KPIs – covering financial strength, growth potential, and strategic fit – to identify other attractive healthcare segments and M&A targets
- Identified UK healthcare segments with high growth potential, large customer engagement, and strategic alignment
- Performed sensitivity analyses on top-ranked segments to validate strategic attractiveness under varying market scenarios
- Identified, shortlisted, and initiated engagement with the top 15 organisations for potential mergers, acquisitions, or strategic investments
CASE STUDIES
Read some of the client problems we have solved!
5-year strategic plan to uplift recurring revenue by 80% through organic growth within four years
Outcomes
Strategic Organic Growth Development & Implementation Planning
- Identified multiple growth pathways to reach 80% revenue growth within four years
- Developed a balanced framework of win strategies to drive incremental revenue and EBITDA growth
- Generated a 5-year strategic plan, go-to-market launch and implementation roadmap to capture the identified incremental income
Our Client
Is a leading specialist provider of medical consumables in the UK. They have a strong presence in both primary and community care and work with hospitals to improve care delivery and patient outcomes
Background
Curzon was tasked with developing a 5-year strategic plan for a leading distributor of medical consumables in the UK, who were faced with significant changes in the largest customer segment, leading to a material decline in client revenues and EBITDA fell below business case targets
Testimonial
“Curzon’s strategic insight and expertise were evident from the outset. We engaged them to craft a comprehensive 5-year strategy and financial plan, a task that demanded an intricate understanding of our industry’s dynamics, as well as the ability to chart a course through a rapidly evolving healthcare landscape. The Curzon team demonstrated an exceptional knack for identifying opportunities that aligned with our organisational goals, while also addressing potential challenges that lay ahead“.
Managing Director, Leading UK Medical Consumables Distributor
Curzon Approach
- Sized the UK medical consumables by market segment (Private acute, NHS, Care homes)
- Created a vision for the organisation in collaboration with the client senior leadership team
- Shortlisted target segments to drive organic growth
- Developed win strategies, differentiated value propositions and business model options for each segment
- Identified approaches to extend treatment and care pathways into a patient’s home
- Developed a 5-year financial plan including revenue projections and investments required
- Developed a strategic sourcing business case leveraging GPO model
CASE STUDIES
Read some of the client problems we have solved!
Scalable strategy for growth at a UK private hospital group to unlock self-pay revenue
Outcomes
Driving self-pay growth through a data-led go-to-market strategy
- Identified a £67m revenue opportunity by producing a detailed, location-specific market model
- Brokered a strategic partnership which alone is forecasted to generate up to £10m in additional self-pay revenue
- Reduced NHS wait times for elective procedures by redirecting PMI-ineligible patients to private care
Our Client
A leading healthcare provider group in the UK and has a large network of hospitals, fitness and wellbeing centres. They take pride in collaborating with all parts of the health service and not only provide treatment but also focus on preventive health
Background
In response to rising NHS wait times and increasing demand for private care, a leading private hospital group set out to expand its self-pay offering, and sought a strategic partner to drive this growth and wanted to leverage Curzon’s expertise in healthcare strategy
Testimonial
Curzon’s team demonstrated exceptional analytical acumen, providing valuable market insights that has helped us define our self-pay strategy.
Hospital Commercial Director, Leading Healthcare Provider Group
Curzon Approach
- Built a granular, hospital-level revenue model which integrated NHS wait list data with socioeconomic and financial assessments
- Initiated a first-of-its kind smart distribution partnership between the hospital group and broker to covert PMI-declined leads into self-pay patients, creating a new scalable growth channel
- Identified and addressed pain points in the customer journey, including recommendations to improve pricing transparency, digital lead capture and broker confidence
- Proposed enhancements to the value proposition and operational improvements to boost lead conversion and brand perception
- Created a business case to recommend a strategic partnership
CASE STUDIES
Read some of the client problems we have solved!
From one-size-fits-all to specialist rewards: Curzon builds a smarter fee structure for a private medical insurer
Outcomes
The UK’s first, data-driven, value-based reimbursement fee structure
- Crafted a should-cost model encompassing key factors: surgical time, variations based on specialism, surgeon expertise, clinical risk cost, and admin costs
- Delivered benchmarking insights showing client reimbursements compared to market averages, and specifically against another larger insurer
- Compiled a comprehensive report highlighting key findings, outlining urgent need for changes, and providing an initial should-cost model design
Our Client
Is a top 4 private medical insurance provider in the UK with a global footprint. They deliver personalised health and wellbeing services to both individuals and businesses, with a strong emphasis on enhancing healthcare outcomes
Background
Consultants complain about the client’s current reimbursement structure for surgeons and anaesthetists, citing rising practice costs and other unaddressed factors
- Current fee structures do not reflect specialism levels, patient complexities, or actual procedure lengths
- A “one-size-fits-all” approach fails to account for the varying time demands of different consultations
- We used an initial sample set of 20 pre-agreed CCSD codes as the basis for our investigations and interviews
Testimonial
“Curzon developed the UK’s first, data-driven, value-based reimbursement fee structure. They built a transformative model that is reversing clinician attrition. Their expertise, speed, and innovative thinking have strengthened our consultant relationships“
Director of Provider Management, Leading UK Medical Insurance Provider
Curzon Approach
Benchmarking Analysis
- Comparing the client’s reimbursements on a like-for-like basis across 4 major competitors for surgeons and anaesthetists
Should-Cost Model
- Consulted surgeons and anaesthetists through interviews and survey to understand their views on fees, and used thematic analysis to map key points of consensus and divergence
- Leveraged data on the number of surgeons in different UK specialisations, NHS bands, typical procedure time,, and private practice costs to develop should cost model









